This is a HUGE one! A lot of people register for Amazon Associates at the beginning of their blogging career because they assume it’s just good to “get it out of the way”. Don’t!! *foams at the mouth* I repeat: don’t register until your blog is reasonably established and you’re quite certain someone out there will buy something off of your link. If you don’t net any sales within your first 90 days, your account will get shut down. You’re welcome to apply again, but by then, your fragile ego will be in ruins.
That’s a great tip Sean, thanks! I was thinking about what you said in your post about some companies not putting that they have affiliate links and you having to do some digging and there are couple of companies/authors who made products I love and keep using, but I’m not sure how to go ahead and ask about the affiliate link. I read the post you linked below about asking for guest blogging, which I thought was a must-read, and so, if you think of doing a follow-up on this one, would love to read some of your tips and do’s and don’t about this. Thanks again, Sean, you’re doing some very inspiring work here!
Repetition is the key to success. It's probably not too surprising that I make a nice little chunk of change on Swagbucks every month. It's a service I use myself. I mention it in my newsletter regularly. It's also mentioned in 40 posts on my blog at the time of writing this email. FORTY. Whether it's Swagbucks or your favorite whisk, when a reader sees you mention something so naturally over and over again they eventually say, “You know. All this lady does is talk about this magic whisk. I better try it for myself.”
I have started looking at affiliate networks and finding products to promote that way. Also going to try to utilize a Youtube channel with promotion, as well as some paid advertising. It all works with the right amount of patience. I do have an Amazon Affiliate account that I can link too, but diversifing and learning to branch out is key. Truthfully I do not think the Amazon associate program is all that newbie friendly.
Wow. Thank you for parting the mists of the mystery of affiliate marketing. I was drowning in vagueness and confusion for a few weeks there and now I feel like I have enough information to at least create a strategy around when I might want to start. I had no idea that it was so country-specific, which is important because I get just as many hits from European countries as I do the U.S.
Note: I think the line where readers will push back probably will vary from blog to blog depending upon their readership. For example here on ProBlogger I get a little more negative feedback from readers on affiliate promotions. I suspect ProBlogger readers are a little more tuned into the issue and suspicious of some of the affiliate marketing that goes on around the web.
While these models have diminished in mature e-commerce and online advertising markets they are still prevalent in some more nascent industries. China is one example where Affiliate Marketing does not overtly resemble the same model in the West. With many affiliates being paid a flat "Cost Per Day" with some networks offering Cost Per Click or CPM.
If you have built up an email list, you could also promote your affiliate offers via email promotions. Just make sure you build up a relationship with your audience first instead of going for the hard sell straightaway. The emails you send out must contain your affiliate links to products so when your audience click through. the sale is attributed to you.
Obviously, around Christmas period, people tend to buy more, therefore, post recommended products before this period to take advantage of sales that will go on on Amazon affiliate marketing. It is better to start creating a seasonal schedule for your blog posts early enough. There are several holidays, so you can plan ahead of them to make more sales and earn your commission.
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The topic you choose must have enough depth that you can create a lot of content for it. This is important for building an authoritative site, for search engine optimization, and most importantly, for the end user. If you don't have enough content about a topic, you're not going to be taken very seriously as an authority on the topic and it's unlikely you can convince someone to make a purchase from you.
Affiliates discussed the issues in Internet forums and began to organize their efforts. They believed that the best way to address the problem was to discourage merchants from advertising via adware. Merchants that were either indifferent to or supportive of adware were exposed by affiliates, thus damaging those merchants' reputations and tarnishing their affiliate marketing efforts. Many affiliates either terminated the use of such merchants or switched to a competitor's affiliate program. Eventually, affiliate networks were also forced by merchants and affiliates to take a stand and ban certain adware publishers from their network. The result was Code of Conduct by Commission Junction/beFree and Performics, LinkShare's Anti-Predatory Advertising Addendum, and ShareASale's complete ban of software applications as a medium for affiliates to promote advertiser offers. Regardless of the progress made, adware continues to be an issue, as demonstrated by the class action lawsuit against ValueClick and its daughter company Commission Junction filed on April 20, 2007.
Amazon’s language: “… you will not engage in any promotional, marketing, or other advertising activities in any offline manner, including by using any of our or our affiliates’ trademarks or logos (including any Amazon Mark), any Content, or any Special Link in connection with an offline promotion or in any other offline manner (e.g., in any printed material, mailing, SMS, MMS, email or attachment to email, or other document, or any oral solicitation).”
If you choose gift card, it’ll be sent to your primary email address. If you opt for direct deposit, a space will appear on the page below to enter your bank details. And if you want a check sent to your contact address, keep in mind that the minimum payout is greater than it is for gift cards or direct deposit ($100 vs. $10), and a processing fee applies.
To define affiliate marketing is that it’s a technique where other publishers and websites will promote your business. Basically the way it works is that an affiliate is rewarded every time a visitor, customer or sale for your business is generated through an advertisement on their web site. There are many different ways compensation is provided, but the concept remains consistent—you pay them for generating business for you. If a viewer is at the affiliate’s web site, and the affiliate doesn’t quite have what they’re looking for, they can easily click over to your web site. It’s an increasingly popular technique for those seeking to maximize they’re staying power on the web.
The bottom line is that affiliate marketing is the most enjoyable way to make money that I’ve ever come across. In this free mini-course I will show you step-by-step how to get your own internet business up and running in just one short week. The lessons are broken up over seven days to make getting started easy by simply following each day’s lessons one day at a time.
I would like to add that for information products, a lot of the time it’s pretty easy to rank for “information product review”. I recently did a review of a popular ebook that is a month long discipline program. I went about it by doing the actual program and documenting everything. At the end of the month I wrote up a 2700 word article summing up the whole experience.
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Now here’s the tricky bit: let’s say you’re part of the Amazon.com program (for the US) and you generate an affiliate link for Amazon.com. If I, a polite little Canadian, skates over to your site and decides to buy a giant jug of maple syrup from your link, you won’t get any commission if I end up buying from Amazon.ca. You will only earn commissions from Amazon.COM.
Don’t put all your eggs in one basket. If you only promote one merchant’s products, you are stuck with their commissions, their landing pages, and ultimately, their conversion rates. It is important to work with many different merchants in your niche and promote a wide range of products. This affiliate marketing strategy will diversify the amount of commissions you make and create a steady stream of revenue when building an affiliate website.
An affiliate marketer will invest her time and money into promoting the merchant’s products in exchange for payments on qualified sales. Affiliates work to generate a solid return from the ads they place and earn their living, if you will, on the difference between what a merchant pays per qualified sale and the amount of promotion it took to generate that sale.
Pretty Link will help to cloak your links, so they look less spammy. For instance, if you have a link that looks like “amazon.com/product-one/76/dprertet4454354rwefsrer43545”, people are less likely to click on it. With this plugin you can transform that link into something like “yoursite.com/go/product-one”. This plugin also provides data and tracking information.
This book over delivers on its promise - a "No-Nonsense Guide on How to Make Money Online", without all the hype and misleading information that you so very often find in other similar books. The information presented is well researched, and the author "tells it like it is", without providing you with false hope of making it big time with little or no effort. If you're serious about building an internet marketing business using affiliate marketing, but have either been let down and disappointed by previous expensive books and courses, and are willing to out in the time and effort that it takes to succeed, then I think you'll be pleasantly surprised by the content of this book. I know that I'll be referring to it often as I continue to work on building my business.
Okay, so far we’ve talked about some of the key strategies for success as an Amazon affiliate, focused mostly on the positives—the what to dos—along with a few things to avoid. Now let’s talk about a few more things on the negative side of the equation: the practices you need to avoid if you want to grow your affiliate income (and yes, avoid getting in trouble with Amazon).
You're going to be doing product reviews and recommendations, so pick a topic that you enjoy and about which you can demonstrate some expertise. Choose a narrow enough niche to be distinctive—for example, bands from your city, left-handed guitarists, music for a certain kind of dancing, authors of a certain religion, books about business, or arts and crafts resources. If you can't stay passionate about the topic, that will show.
The truth is much more complicated. It’s true that affiliate programs can be sources of phantom revenue and off-brand promotion. But managed properly, they can also make up 5-15 percent of online revenue and have an ROI among the highest of any online channel. CMOs are realizing that affiliate marketing can be an important part of their arsenal and are integrating the channel into their overall marketing strategies.
The tips mentioned above covers the bulk about how profitable affiliate sites are set up nowadays. If you’re familiar with building sites and a bit of SEO, then this affiliate marketing guide should put you on the right path. However, if you want a more comprehensive guide to affiliate marketing, then you will need more than just free resources online to get a website up and running.
Ahh thanks for the kind words. Glad you found the post helpful. I would focus on building up a good base of content first before adding affiliate links, because like you said, some programs might not accept you if your blog is still so new. 2 posts is a nice start, but I’d definitely work your way up to 10-15 posts, enough to “fill up” the blog before you apply for affiliate programs. That’s just my opinion though! The other thing about starting too early is that you haven’t really established authority or a solid audience that trusts you yet, so the odds of readers making purchases through you is much lower as well. Focus on content first, then programs! The good thing is, you’ve taken Michelle’s course, which I thought was super helpful in terms of getting in the right mindset for affiliate marketing. Now that you know what sort of content works, you can get a good strategy set out from the beginning. 🙂 Best of luck!
Well duh! If you don’t add affiliate links and banners into your content then how do you expect to make sales? When people fail to make money when affiliate marketing, it is usually because they are not discretely monetizing all opportunities. People DO NOT care if you have a few links and banners on a website, in fact they expect it. Especially when they get interested in a product and want to see more. If they have to go and search for the product themselves, they hate that.
This is extremely helpful information for somebody who is a newbie blogger! I’ve been looking for an all inclusive “guide” to explain affiliate marketing and this is the best I’ve found. Quick question for you – when you talk about the cookie expiration date, is that from the date that you post your review/recommendation or from the date that the reader clicks on the link? For example, the affiliate links you posted in this post are well over 90 days old but if I click on one of them now and buy that product, do you still get paid? Just curious how that works.
The concept of affiliate marketing on the Internet was conceived of, put into practice and patented by William J. Tobin, the founder of PC Flowers & Gifts. Launched on the Prodigy Network in 1989, PC Flowers & Gifts remained on the service until 1996. By 1993, PC Flowers & Gifts generated sales in excess of $6 million per year on the Prodigy service. In 1998, PC Flowers and Gifts developed the business model of paying a commission on sales to the Prodigy Network.