Giving away a free informational product such as an e-book, an email series or a mini-course is a popular tactic many affiliate marketers use. Usually, your readers will have to provide their email addresses to receive the product from you. You can then use this to sell to them via email marketing. Additionally, an informational product can generate interest in the actual product you're trying to sell. If your product is popular enough and brings enough traffic to your site, you could also monetize the traffic in other ways, such as AdSense.

Start by thinking about your audience. What kinds of products or services are they most interested in? Which products or services are you currently using that you would feel comfortable recommending to your readers? You can add links to any affiliate program to your site, but if you want to market them with authenticity, it’s best to stick to companies with which you already have some kind of connection.

To find a good program, start first with companies that are large and trusted. They generally offer lower commissions, but that is because they actually pay their commissions. Once you know which programs are interesting, scour the web to find out if they actually pay. You don’t want to put in the work, over months usually, just to find out that the company won’t pay. Finally, make sure that the program has a support system in place. The best programs should not only be in touch when you first sign up, they should also email you when you make sales, keep you up to date about earnings, and be available for problem-solving and troubleshooting.


The problem with affiliate marketing, like many other home business options, are the so-called gurus and get-rich-quick programs that suggest affiliate marketing can be done fast and with little effort. Odds are you've read claims of affiliate marketing programs that say you can make hundreds of thousands of dollars a month doing almost nothing ("Three clicks to rich!"). Or, they suggest you can set up your affiliate site, and then forget it, except to check your bank deposits.
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