First, Amazon has something that tops all the others. You could call it brand equity, or trust, or name recognition. People know Amazon, and they trust it as a source to buy stuff. In 2017, more people started their product searches on Amazon than anywhere else—49 percent compared to 36 percent for search engines like Google and 15 percent for retailers themselves.
Okay, I’ll be honest, when I first started out, I found it surprisingly difficult to understand how to even generate links (and deep links). For a while, I legitimately thought I was stupid. In hindsight, stupidity may have been a small part of the cause, but the truth is the process is actually pretty confusing. SO, I’ve written some pretty boring (though helpful) step-by-steps on how to generate links on a few common programs and affiliate networks… So, for my fellow life-dummies, here’s:
First things first, choose a niche. You should choose something which interests you, you don’t mind learning about, or have the ability to pay someone else to write about. Consider the potential costs carefully before delving into something which you know absolutely nothing about. Another important aspect is to be confident that it will be a lucrative niche to work in. There needs to be an abundance of products to promote, and the commission levels need to be significant enough to give you a good profit each time a sale is made.
Before you promote your site, you want to have some substantial content there. Write several product reviews. Have at least two to three in each category you've created. You may also want to create categories for articles, news, and commentary about your topic. The more content your site has, the better. And the great thing is that while you're writing all this, the search engines are getting notified automatically, assuming you turned on the necessary notifications.
Let no one tell you that email marketing is dead. An email list is crucial for every affiliate marketer. You can start building up your email list with a lead magnet (like the information products mentioned previously) or even just by encouraging your audience to sign up for your updates. You can then push your content to this audience via email and also direct them to your affiliate offers. Don't be sleazy about the sales, but if you build up enough trust with your email audience; when the time comes, they will not mind purchasing a product from you.
Many affiliate programs run with last-click attribution, where the affiliate receiving the last click before the sale gets 100% credit for the conversion. This is changing. With affiliate platforms providing new attribution models and reporting features, you are able to see a full-funnel, cross-channel view of how individual marketing tactics are working together. For example, you might see that a paid social campaign generated the first click, Affiliate X got click 2, and Affiliate Y got the last click. With this full picture, you can structure your affiliate commissions so that Affiliate X gets a percentage of the credit for the sale, even though they didn’t get the last click.
If you choose gift card, it’ll be sent to your primary email address. If you opt for direct deposit, a space will appear on the page below to enter your bank details. And if you want a check sent to your contact address, keep in mind that the minimum payout is greater than it is for gift cards or direct deposit ($100 vs. $10), and a processing fee applies.
“Brick Marketing is extremely valuable for feedback and advice in many aspects of marketing, not just SEO and I look forward to continuing to work with them over the long term to continually improve our business and increase sales. That’s what it’s all about. Just like their name implies, Brick Marketing is rock solid and essential in building a strong marketing foundation.”
Fun fact: the “Amazon Associates” program actually has a different program for a variety of different countries, meaning yes, Amazon.COM has a different program than Amazon.CA, and Amazon.CO.UK, and Amazon.FR, etc. etc. If you want to, you can sign up for all of them without being residents of these countries. What’s important is where your readers are from.
In addition to merchant-driven programs, there are also dedicated affiliate networks, such as Rakuten, Awin, CJ, and Pepperjam. These programs encompass several different merchants and thousands of products. This gives you access to multiple types of products, without needing to join lots of programs. Even eCommerce giants like eBay and Amazon have their own successful affiliate programs.
No. Before you get too excited, you must understand one very important thing. Affiliate marketing for beginners can be hard. It is, after all, a business. It is not a get rich quick scheme, and no honest affiliate manager will ever tell you it is. It requires patience, perseverance and heaps of learning. Sometimes it can take years to achieve the results you really want to see, although with the help of our affiliate management team, we hope you would see them much sooner than that!
It’s important to know where your traffic is coming from and the demographics of your audience. This will allow you to customize your messaging so that you can provide the best affiliate product recommendations. You shouldn’t just focus on the vertical you’re in, but on the traffic sources and audience that’s visiting your site. Traffic sources may include organic, paid, social media, referral, display, email, or direct traffic. You can view traffic source data in Google Analytics to view things such as time on page, bounce rate, geo location, age, gender, time of day, devices (mobile vs. desktop), and more so that you can focus your effort on the highest converting traffic. This analytics data is crucial to making informed decisions, increasing your conversion rates, and making more affiliate sales.
The person who manages an affiliate program for a merchant. They are responsible for affiliate recruitment, ensuring that the affiliates are using above board promotional methods and for increasing affiliate sales for the merchant. They also act as the liaison between the affiliate and the merchant. The affiliate manager may work directly for the merchant or be an independent service provider contracted by the merchant to run their affiliate program. Also referred to as an OPM.
5) Favorites tools/equipment blog posts: Your audience wants to know how YOU do something. Let them know by writing a blog post that tells them exactly what you use in your business. For example, one post I have planned is “My Favorite Tools for Livestreaming on Facebook.” I will have links to my lighting equipment, microphone, and camera on Amazon via affiliate links.
Some of the most successful content in our network is repurposed for email, social media and other channels to enable publishers to share their expertise as widely as possible. If you’re an expert in your area, it only makes sense people will want to discover your content, get advice on purchases they’re making and act upon them in a channel of their choice. So think about how you can generate interest in your content from other avenues than search alone.
ClickBank is filled with beginner-friendly features. Because of their different types of product, the sale potential of ClickBank is high. Everybody wants more information online; that’s the nature of the Internet. Therefore, it’s easy to monetize off the program. Additionally, to get started working with ClickBank, you don’t need to have a website. ClickBank provides a lot of information on how to get started and set up. It’s a big perk of working with them. ClickBank basically walks you through the whole process. Learning about affiliate marketing is easy when your program is holding your hand.
In November 1994, CDNow launched its BuyWeb program. CDNow had the idea that music-oriented websites could review or list albums on their pages that their visitors might be interested in purchasing. These websites could also offer a link that would take visitors directly to CDNow to purchase the albums. The idea for remote purchasing originally arose from conversations with music label Geffen Records in the fall of 1994. The management at Geffen wanted to sell its artists' CD's directly from its website but did not want to implement this capability itself. Geffen asked CDNow if it could design a program where CDNow would handle the order fulfillment. Geffen realized that CDNow could link directly from the artist on its website to Geffen's website, bypassing the CDNow home page and going directly to an artist's music page.