RightCasino managed to monetize traffic through industry and entertainment news, Twitter, PPC (we’ve just translated our site into foreign languages to take advantage of cheaper sources of traffic in other countries), email marketing and others. (We will show you how you ways to promote your affiliate products faster if you click here to join our digital marketing training)
If you would like to take a more subtle approach, include a product or service from your company that relates into your blog post. For example, let’s say that you are a wine connoisseur and that is what your blog is based around. In any post that is enticing your readers to open up a good bottle of Merlot or what have you, it would be wise to embed an ad for a quality, easy-to-use wine opener, wine glasses or stoppers that keep the wine fresh.
Don’t put all your eggs in one basket. If you only promote one merchant’s products, you are stuck with their commissions, their landing pages, and ultimately, their conversion rates. It is important to work with many different merchants in your niche and promote a wide range of products. This affiliate marketing strategy will diversify the amount of commissions you make and create a steady stream of revenue when building an affiliate website.
A practice that underhandedly deposits cookies from merchants onto users computers when the user has never visited the merchant through the affiliate's link and potentially may not have even the affiliate's website. Cookie stuffing is done with the intent of stuffing as many cookies as possible onto as many user computers as possible in the hopes that they eventually come accross the merchant website and make a purchase. The larger and broader the merchant, the more likely that is to occur (think Amazon). Cookie stuffing is heavily looked down upon by legitimate affiliates and most merchants ban affiliates using cookie stuffing in their affiliate agreements.
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The phrase, "Affiliates are an extended sales force for your business", which is often used to explain affiliate marketing, is not completely accurate. The primary difference between the two is that affiliate marketers provide little if any influence on a possible prospect in the conversion process once that prospect is directed to the advertiser's website. The sales team of the advertiser, however, does have the control and influence up to the point where the prospect either a) signs the contract, or b) completes the purchase.
Once you've protected your prospecting pool, maximize your affiliate program by working with the best and leaving the rest. As the old 80/20 adage implies, most of your revenue will come from a very small percentage of your affiliates. Because it can be time-consuming to manage a larger affiliate network, consider selecting only a few companies initially, and interview them before signing them on. Affiliates are an extension of your sales force and represent your online brand, so choose partners carefully.