Now here’s the tricky bit: let’s say you’re part of the Amazon.com program (for the US) and you generate an affiliate link for Amazon.com. If I, a polite little Canadian, skates over to your site and decides to buy a giant jug of maple syrup from your link, you won’t get any commission if I end up buying from Amazon.ca. You will only earn commissions from Amazon.COM.

You can sign up as an Amazon associate straight away without a site. As long as you have the URL and it belongs to you. They won’t approve your site until you have made your first commission. So what I would do is get the site built and add all the content that you need. Make sure its finished. Then sign up to the Amazon associates, add in your aff codes to your review pages and then you just wait for your first sale. Make sure you read the amazon T&Cs so your site is compliant. If it isn’t then they will not approve your site.

Being in Australia, I’m not required to do anything by the law (although I hear talk that there may be changes around this). I don’t disclose every single Amazon link on my photography blog in a direct way but do I have a disclaimer/disclosure page on the blog. When I’m doing a ‘best seller list’ always include a disclaimer on those posts as the whole page is filled with affiliate links. I have also written numerous times on DPS about how the links to Amazon earn us money and help the site to keep growing and be free.

Individual sellers and companies offering products or services have to deal with their consumers and ensure they are satisfied with what they have purchased. Thanks to the affiliate marketing structure, you’ll never have to be concerned with customer support or customer satisfaction. The entire job of the affiliate marketer is to link the seller with the consumer. The seller deals with any consumer complaints after you receive your commission from the sale.

You're going to be doing product reviews and recommendations, so pick a topic that you enjoy and about which you can demonstrate some expertise. Choose a narrow enough niche to be distinctive—for example, bands from your city, left-handed guitarists, music for a certain kind of dancing, authors of a certain religion, books about business, or arts and crafts resources. If you can't stay passionate about the topic, that will show.


Affiliate marketing is an online strategy where people are incentivized to promote your product or service. It’s defined as ‘a marketing arrangement by which an online retailer pays commission to an external website for traffic or sales generated from its referrals’. This can be through the search engines, social media, an email list or other means. All of the referrals are tracked using cookie technology so that commissions and affiliate payments can be automated. The power of affiliate channels is real as anyone that sells online can understand the need for qualified website visitors to grow an online business.
Music may perform better than books and other products, mainly because you can listen to the clips of an entire album in roughly 10 minutes and get a good enough feel for it without buying it to write a short review. If you have another topic that you're passionate about, great, but make sure you have a unique angle on the topic. People can get reviews about a lot of those consumer products anywhere. You need to give them a reason to visit your site.
Companies have to decide whether their price points give them enough profit margin to also pay an affiliate for his or her sales. If a company doesn't have enough profit margin to pay an affiliate, then affiliate marketing won't be a financially viable option. Companies also have to consider the risk of an affiliate marketer misrepresenting the company. For example, an affiliate marketer might mistakenly claim that a particular lotion will make your wrinkles go away in two weeks, but in reality, the actual lotion product makes no such claim. An affiliate marketer could potentially cause problems for a company with such untested statements. Some affiliate marketers will say anything to make a sale, so companies need to weed these people out.
I just LOVE your writing style, Christina! I recently purchased the Making Sense of Affiliate Marketing course, but have yet to really dig in. I had NO idea all of those crazy complications with Amazon! I’ve already been rejected once 😛 But luckily, though my ego was bruised, I pressed on and am now on round 2 (with no success so far..lol) Hopefully with this post and the course I will make something in the next 90 days!

Affiliate marketing is also called "performance marketing", in reference to how sales employees are typically being compensated. Such employees are typically paid a commission for each sale they close, and sometimes are paid performance incentives for exceeding objectives.[25] Affiliates are not employed by the advertiser whose products or services they promote, but the compensation models applied to affiliate marketing are very similar to the ones used for people in the advertisers' internal sales department.


Amazon is known for sometimes coming down hard on sellers, affiliates, and other partners who don’t follow the rules. This is maybe the other big downside of being an Amazon affiliate—Amazon is big enough to boss you around if you step out of line, and there’s usually not much you can do about it. I’ve heard stories of affiliates having their accounts closed without any chance for recourse or appeal when they went against one of Amazon’s affiliate policies.
Ahh thanks for the kind words. Glad you found the post helpful. I would focus on building up a good base of content first before adding affiliate links, because like you said, some programs might not accept you if your blog is still so new. 2 posts is a nice start, but I’d definitely work your way up to 10-15 posts, enough to “fill up” the blog before you apply for affiliate programs. That’s just my opinion though! The other thing about starting too early is that you haven’t really established authority or a solid audience that trusts you yet, so the odds of readers making purchases through you is much lower as well. Focus on content first, then programs! The good thing is, you’ve taken Michelle’s course, which I thought was super helpful in terms of getting in the right mindset for affiliate marketing. Now that you know what sort of content works, you can get a good strategy set out from the beginning. 🙂 Best of luck!
Amazon Associates is one of the first online affiliate marketing programs and was launched in 1996. The Amazon Associates program has a more than 12 year track record of developing solutions to help website owners, Web developers, and Amazon sellers make money by advertising millions of new and used products from Amazon.com and its subsidiaries, such as Endless.com and SmallParts.com. When website owners and bloggers who are Associates create links and customers click through those links and buy products from Amazon, they earn referral fees. It’s free to join and easy to use.
The tips mentioned above covers the bulk about how profitable affiliate sites are set up nowadays. If you’re familiar with building sites and a bit of SEO, then this affiliate marketing guide should put you on the right path. However, if you want a more comprehensive guide to affiliate marketing, then you will need more than just free resources online to get a website up and running.
The Amazon Associates affiliate program uses a tiered commission structure to pay out to affiliates. The more you sell, the more you will earn. That’s why many affiliates will attempt to promote two different types of products – cheap and expensive. By promoting cheap products under $10, you will likely receive a lot of purchases. For example, many affiliate marketers will promote e-books that may only cost $5. Since Amazon only pays up to 8.5% commissions, you’re not going to earn much by selling a $5 e-book. However, making a lot of sales of smaller items helps to boost your sales count in the, which also boosts the amount of commission you receive. Here is the current Amazon Associates Affiliate Program commission structure:
I have a free WordPress website with 1000-2000 visitors/month. I was trying to place Amazon Affiliate ad links last night and failed/flailed mightily. I would paste the links into my posts in the HTML mode, switch to Visual mode, and could see the image. However, every time I tried to save or update the post, the image reverted to the gangly hyperlink. As some suggested, I tried cleaning the links of any formatting from the copy and paste with text edit. No dice.

Please note that some of the links below are affiliate links and at no additional cost to you, I may earn a commission. Know that I only recommend products, tools, services and learning resources I’ve personally used and believe are genuinely helpful, not because of the small commissions I make if you decide to purchase them. Most of all, I would never advocate for buying something that you can’t afford or that you’re not yet ready to implement.


Affiliate marketing has increased in prominence with the internet age. Amazon popularized the practice by creating an affiliate marketing program where websites and bloggers put links to the Amazon page for a product being reviewed or discussed in order to receive advertising fees when a purchase is made. In this sense, affiliate marketing is essentially a pay for performance marketing program where the act of selling a consumer on a product is outsourced across a potentially vast network.
×