Return on Investment. I can be calculated via the same method as ROAS, but in the interest of diversity, I'll show you an alternate option to calculate it. To calculate the ROI on a campaign, you can take the gross profit from running the campaign minus the cost of running the campaign and divide it by the cost of running the campaign and times it by 100 to get a percentage that the investment returned. Example – if you spent $200 to run a campaign and you made a gross profit of $600, you would take $600 (gross profit) – $200 (campaign cost) to get $400 and then divide $400 by $200 (campaign cost) to get 2 and multiply that by 100 to find a 200% ROI for the campaign.
It's especially true now that the big media players are finally waking up to affiliate marketing (NYTime buying WireCutter and SweetHome) and BestReviews (which was already an epic product review site in it's self due to the fact they built their own 10,000 sq ft testing lab) being acquired by Tronc (owns the LA Times and half a dozen more publications).
Set up a website. Professional or business websites can also use the Affiliate program. However, they are best used with people who do not sell similar products on their website, since Amazon's marketplace can drive business away. If you have a website promoting different products, a club, a non-profit or a service, then you can recommend quality products on your site and make money doing it.

Recently, our friend Kent from Nicheup gave me an interesting insight. According to his findings, massive organic social share is good enough to rank an article to the first page of Google. Whether that is applicable to your situation or not, you have to make sure that you are using social media for your website. Consider your website as a company.


Even though I say that “content is not the only king“, by gosh it is dam important! If you haven’t got the information that your visitor wants then you can kiss your affiliate commissions goodbye. Excellent content is the main ingredient in your sale process so never just slap any old content up. See this article showing what I think quality content is.
Websites consisting mostly of affiliate links have previously held a negative reputation for underdelivering quality content. In 2005 there were active changes made by Google, where certain websites were labeled as "thin affiliates".[34] Such websites were either removed from Google's index or were relocated within the results page (i.e., moved from the top-most results to a lower position). To avoid this categorization, affiliate marketer webmasters must create quality content on their websites that distinguishes their work from the work of spammers or banner farms, which only contain links leading to merchant sites.
It’s hard to predict exactly what Amazon’s new rates will mean for those participating in the program, but there’s plenty of reason to be nervous. The most immediate change will be the end of Amazon’s “variable standard program fee” rates, which gave sites a higher cut as they drove more business to Amazon. The scale ranged from 4 to 8.5 percent, depending on how many products visitors bought in a given month. Robey says she never had trouble selling enough products to earn an 8 percent rate.
Amazon Associates is one of the first online affiliate marketing programs and was launched in 1996. The Amazon Associates program has a more than 12 year track record of developing solutions to help website owners, Web developers, and Amazon sellers make money by advertising millions of new and used products from Amazon.com and its subsidiaries, such as Endless.com and SmallParts.com. When website owners and bloggers who are Associates create links and customers click through those links and buy products from Amazon, they earn referral fees. It’s free to join and easy to use.
Affiliate marketing has lots of business benefits but it’s also important to be aware of potential drawbacks too. From an advertiser perspective, it can be one of the most effective ways to drive traffic to your website. It’s a well-known concept that people need to know, like, and trust you before they’ll buy from you. In the case of affiliate marketing, they just need to know, like, and trust your affiliate. You benefit from their credibility and existing relationship with their audience. So, instead of having to go out and build something from scratch, you get a head start on sales.

One great traffic driver for me has been my new Travel Resources page. I put it up less than a month ago, created some pretty pins for it and it has done superbly well on StumbleUpon and Pinterest (racking up over 1.5k repins). This boost in traffic has helped substantially increase my conversions for Amazon, which was not a huge earner for me before. So, traffic + affiliate links = happy money dance.
RightCasino managed to monetize traffic through industry and entertainment news, Twitter, PPC (we’ve just translated our site into foreign languages to take advantage of cheaper sources of traffic in other countries), email marketing and others. (We will show you how you ways to promote your affiliate products faster if you click here to join our digital marketing training)
An elegantly straightforward process, affiliate marketing via reviews, blogs, social media, and other platforms is a new frontier in marketing that’s just waiting to be utilized. Follow the tips included in this article, and you’ll be able to engage your audience, convert passive readers into active consumers, and enhance your paycheck one click at a time.

“I didn’t realize how much we were missing from not having an online presence until I started working with the SEO firm Brick Marketing. The Brick Marketing team took the time to guide us through the SEO process and helped bring our company into the online world. We’ve seen unbelievable success with our new website & owe much of our online lead generation to Brick Marketing’s efforts.”

Today, Amazon Associates has to be the most recommended program empowering affiliate marketing for beginners. As the name suggests, Amazon Associates is Amazon’s official affiliate marketing program. Because of Amazon’s wide range of products, the program is perfect for anyone to monetize quickly. No matter your audience, they sell something relevant to them. Their payout system is pretty good too. The starting commission for volume based sales is 4% and can go up to 8.5%. You will make money from everything so you can make 4% on a $10 toothbrush or a $4,000 mattress.

That’s a great tip Sean, thanks! I was thinking about what you said in your post about some companies not putting that they have affiliate links and you having to do some digging and there are couple of companies/authors who made products I love and keep using, but I’m not sure how to go ahead and ask about the affiliate link. I read the post you linked below about asking for guest blogging, which I thought was a must-read, and so, if you think of doing a follow-up on this one, would love to read some of your tips and do’s and don’t about this. Thanks again, Sean, you’re doing some very inspiring work here!


Do you have zero interest in an expensive mountain bike the company you are an affiliate of sells? Well, you probably don’t want to feature it on your blog, as it is extremely difficult to persuade readers (or anyone for that matter) that they should buy something you wouldn’t be caught spending a single penny on. When you are passionate about a product or–at the very least–interested in learning more about it, this will come through to your readers, engage them and better coax them to buy
I just LOVE your writing style, Christina! I recently purchased the Making Sense of Affiliate Marketing course, but have yet to really dig in. I had NO idea all of those crazy complications with Amazon! I’ve already been rejected once 😛 But luckily, though my ego was bruised, I pressed on and am now on round 2 (with no success so far..lol) Hopefully with this post and the course I will make something in the next 90 days!
Research and Join Affiliate programs. Amazon, EBay and Flipkart are amongst the few who offer products for Affiliate Marketing in your niche. Study them very well before signing up. If a company is asking you to provide credit card it means you might be getting scammed. As this companies give commission on sale so they might ask you for your bank details or PayPal account number. Affiliate programs are usually free of charge.
A text file that is sent from a website to a file within a user's web browser. Cookies are used for various reasons on the web as a whole. In regards to affiliate marketing, Cookies are used to assign an ID to a user that has clicked on your affiliate link to get to a merchant website for a predefined period. If the user returns within that predefined period (whether or not they click on your affiliate link again) then you will be credited with the sale. Example – a user clicks your affiliate link (cookie gets “dropped” to their browser) and then bookmarks the merchant's website to buy later. The user returns before the Cookie Expiration and makes the purchase. You would receive credit – and this commission – on the sale.

Affiliate marketing also enables you to reach a much wider geographic audience. If you’re a business that sells internationally, then you can recruit affiliates from all over the world to promote your products and services. Instead of having to invest in local agencies and translation of traditional marketing materials, your affiliates will produce localized promotional content on your behalf. They’ll know the best keyword terms to target search engines in their own language without you having to source expensive translators or local marketing companies.

RightCasino managed to monetize traffic through industry and entertainment news, Twitter, PPC (we’ve just translated our site into foreign languages to take advantage of cheaper sources of traffic in other countries), email marketing and others. (We will show you how you ways to promote your affiliate products faster if you click here to join our digital marketing training)
The most common type of affiliate marketing is done on the internet. With this type of affiliate marketing, you create a website that talks about the product you want to help sell and the company you are affiliated with gives you a special link to use. When people click on this link, the company knows that they came from your website. Then when these people buy something, you get a certain percentage of each sale.
If you aren’t technically inclined, you can register your domain name at the same site you set up your hosting to make it easier for you. However, if you want to save some money, you can choose a lower-cost provider. This shouldn’t be a big deal using one or two sites but might be a big deal for up to ten or twenty. Domain companies like GoDaddy.com have great domain management tools are very affordable charging less than $10 yearly.
This online marketing strategy is suitable for lots of different business situations. If you want to launch a new product or service with a bang and generate buzz from the start, having an army of affiliates (that have an interest in revenue sharing) can help. Besides selling a physical product, affiliate marketing can also increase your website traffic and generate more leads, so you drive more sales of an existing offering to new audiences.  To really drive an effective at this channel, working with a firm who specializes in affiliate management is a sure-fire way to bypass any learning curve, leverage existing relationships and turn up the heat on results.
Let's look at the affiliate program of a fictional company called Daisy's Emporium. Daisy's Emporium sells all kinds of things online for a very reasonable price. Everybody knows about this store, and almost everybody has made a purchase online through this store. It's a trusted store. On its website, Daisy's Emporium mentions its affiliate marketing program and how it pays each affiliate 10 percent of each sale they make. That's a pretty good percentage, especially since most customers of Daisy's Emporium make a purchase of at least $100. A 10 percent commission from a $100 order is $10. If you spend one hour working on your affiliate marketing and make five sales, then you could potentially earn $50.
I can’t remember exactly when, but I decided to turn online looking for earnings. Various scams and attempts to “get rich quick” came and went. I tried a bit of MLM (failed), tried to earn money with spread betting (failed), tried this and that (failed this and was terrible at that), before I eventually found a community that would train me. Think of it as half “training course” and half “forum”.
A two-tier affiliate program allows affiliates to not only earn commissions on their own sales, but to also get a percentage of the commissions (usually much smaller) earned by people they've recruited into the affiliate program (either directly because they knew them or indirectly – meaning someone signed up to be an affiliate by using the first affiliate's link).

Wow. Thank you for parting the mists of the mystery of affiliate marketing. I was drowning in vagueness and confusion for a few weeks there and now I feel like I have enough information to at least create a strategy around when I might want to start. I had no idea that it was so country-specific, which is important because I get just as many hits from European countries as I do the U.S.
Repetition is the key to success. It's probably not too surprising that I make a nice little chunk of change on Swagbucks every month. It's a service I use myself. I mention it in my newsletter regularly. It's also mentioned in 40 posts on my blog at the time of writing this email. FORTY. Whether it's Swagbucks or your favorite whisk, when a reader sees you mention something so naturally over and over again they eventually say, “You know. All this lady does is talk about this magic whisk. I better try it for myself.”

“I have been working with Brick Marketing for over 4 years now. Brick Marketing sends me the reports every month, but I don’t need to read them. I already know what he does is extremely effective because of all the web requests I get, phone calls from customers when they see their page come up on the first page of Google! I have worked with many other companies that made promises they could not keep. Brick Marketing has gotten me results and that is why I continue to work with them. I don’t have to micro-manage anything they do. I know that they always do what they say they are going to do. If you are looking for an SEO company, I would say, look no further as you have found the one that will do the job right! In addition to doing an excellent job, Nick Stamoulis is a pleasure to work with.”
Translation: Don’t lie about the Amazon products you’re promoting. This seems pretty obvious, but this also means not overpromising or misrepresenting the products you’re promoting, even in a small way. (For instance, don’t say the camera you’re promoting has 20 megapixels when it really only has 15.) Now, of course innocent mistakes and typos can still happen to anyone, so double-check everything you write about the products you’re promoting to make sure it’s accurate.
However, one day I had a reader offer to write a book review for me. I knew the reader so I was confident the review would be OK to publish. As with all my reviews, it had an affiliate link to Amazon in it. I was a little skeptical about whether the review would convert. I thought my readers might not respond as well to a stranger’s review of the book. I was wrong.

In order to do this properly, you should find a specific niche to get involved with. You’ll notice on my site, I focus almost exclusively on dog food. If you simply start up a generic review blog and start reviewing every product at Amazon, your site visitors will not see you as an expert, the search engines wont understand what your site is really about, and in the end, you’ll have a tough time earning anything in return. But, if you become the expert in a specific line of products, then you have a real chance of building some authority. At that point, all you need to do is write some honest and detailed reviews with special links you receive through the Amazon Associates affiliate program member login. The more detailed your reviews the better.


The two main parties involved in the affiliate relationship are the merchant (sometimes also called “advertiser”), and the affiliate (sometimes called “publisher”). There are different ways to run, manage and promote affiliate programs, which involve more parties in the relationship, but the two main participants (without which the existence of the very marketing channel would’ve not been possible) are: (a) the party that has the product (or service), and (b) the party that knows how to sell it.
There is serious competition in the affiliate marketing sphere. You’ll want to make sure you stay on top of any new trends to ensure you remain competitive. Additionally, you’ll likely be able to benefit from at least a few of the new marketing techniques that are constantly being created. Be sure you’re keeping up to date on all these new strategies to guarantee that your conversion rates, and therefore revenue, will be as high as possible.

Good comment Jason, at some time in the future Amazon may decide they have so much market share they don't need affiliates anyway. I mean, if you're just sending them people who are already Amazon customers there's not so much benefit there for them. Or they may decide to only work with select HIGH QUALITY affiliates and the average "affiliate site" owner will not be chosen.
1. EasyAzon flat-out didn’t work, and their customer service was the absolute worst. 2. Genius Links worked, but often the same products wouldn’t be available on other Amazon sites, and the link would redirect to another product or a search page full of irrelevant products… not ideal. Plus, I was getting more clicks, but not enough international conversions to justify the $9 a month [seriously guys, Amazon does not pay well haha]. Long story short: this is a complication to be wary of!
Hi, Nice article. I am not sure about the process though. I can understand, finding a niche. But, when it comes to affiliate programs I get a little lost. Would I be promoting someone else's products? If so, no problem. I know I need to research high end products with gravity, are these products ones in certain stores, or companies, etc.?? If so, do I need to get permissions to be on an affiliate program with that company? Also, if it is products with a company, then how do I offer promotions on their products since they are not mine? Thank you, Nanette Vlahusich
Websites consisting mostly of affiliate links have previously held a negative reputation for underdelivering quality content. In 2005 there were active changes made by Google, where certain websites were labeled as "thin affiliates".[34] Such websites were either removed from Google's index or were relocated within the results page (i.e., moved from the top-most results to a lower position). To avoid this categorization, affiliate marketer webmasters must create quality content on their websites that distinguishes their work from the work of spammers or banner farms, which only contain links leading to merchant sites.
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