An affiliate marketer will invest her time and money into promoting the merchant’s products in exchange for payments on qualified sales. Affiliates work to generate a solid return from the ads they place and earn their living, if you will, on the difference between what a merchant pays per qualified sale and the amount of promotion it took to generate that sale.
Almost nobody buys just one thing on Amazon at a time: This is one of my favorite aspects of marketing for Amazon. When someone clicks through your link to purchase your recommendation, they will probably purchase additional products. You get a commission for everything they purchase after they click through your link (more about this later in the post).
First, you can use Facebook Advertising and link directly to Amazon using your affiliate link. What you need to do here is find something that has extremely high demand, such as halloween costumes in October or the most popular kids toy during the Christmas season. Don’t just choose anything, go with something you KNOW is in demand. Then, you need to be very highly targeted in your advertising. With Facebook ads, you can target very specifically including by profession, age, sex, religion, whether they have kids or pets, own or rent, are in a relationship, etc. Narrow down as much as you can and target your ad to that specific group.
Ebates is a fan favorite. Even though they have been around for years, a lot of people still aren't using it. And it's easy money. Who doesn't love that? Because it crosses so many industries, it can be an easy program to promote. Even if you aren't in the save money/make money industries, if you are talking about your organizing your office or trip to Jamaica it's an easy mention. “Don't forget to stop by Ebates first to get 8% back on your The Container Store purchase” or “Get 12% back this week when you book your Hilton stay through Ebates.” Bonus points: Ebates gives people an extra $10 when they sign up and make their first purchase. And you get $15! (Plus bonuses.)
Avoid ‘affiliate theft’ at all costs. There are several illegitimate methods of increasing your commissions, which are collectively referred to as ‘affiliate theft’ or ‘commission theft.’ As such, you’ll need to make sure you only use proper, disclosed links at all times. Otherwise, you might end up like the scammer who used affiliate theft to steal $28 million from eBay.
Today, Amazon Associates has to be the most recommended program empowering affiliate marketing for beginners. As the name suggests, Amazon Associates is Amazon’s official affiliate marketing program. Because of Amazon’s wide range of products, the program is perfect for anyone to monetize quickly. No matter your audience, they sell something relevant to them. Their payout system is pretty good too. The starting commission for volume based sales is 4% and can go up to 8.5%. You will make money from everything so you can make 4% on a $10 toothbrush or a $4,000 mattress.
Tell your email list about it. If you have an engaged email list, and I hope you do, it will almost always outperform a blog post. You may choose to (sparingly) write a dedicated email about something you love, or just link to it as it fits naturally within your story. Or, add a P.S. to the bottom of your email if you have a special sale or coupon code to share.
Please note that some of the links below are affiliate links and at no additional cost to you, I may earn a commission. Know that I only recommend products, tools, services and learning resources I’ve personally used and believe are genuinely helpful, not because of the small commissions I make if you decide to purchase them. Most of all, I would never advocate for buying something that you can’t afford or that you’re not yet ready to implement.
Of course you want instant profits today. Who doesn’t? You can get your instant commission from selling other people’s products but always try and remember how the customer is also connected to your business. Can you connect with that person in the future? Are they signed up to your list, following you on Facebook, or maybe commenting on your content?
Many affiliate programs will often run promotions with good discounts or giveaways that might be attractive to your audience. For example, if you're an Amazon Associate and the site have a big Holiday Sale, it would be the perfect opportunity for you to promote discounts to your website visitors. This is a great way to promote your offers while also providing good value to your audience.
Affiliate marketing is a technique that involves inter-brand cooperation in promoting a good or service. In one of its simplest forms, affiliate marketing consists of one brand, company or individual promoting a product (likely in exchange for some sort of commission) on behalf of another brand, company or individual. Its intended function is to expose one brand to another’s customer base, and is typically done when there is some sort of similarity between the two brands that might draw common interest. The rise of the internet has enabled a diverse range of opportunity in affiliate marketing, largely by way of data tracking (such as web cookies) and analytics.
With the ability to rank organically in search engine queries, bloggers excel at increasing a seller’s conversions. The blogger samples the product or service and then writes a comprehensive review that promotes the brand in a compelling way, driving traffic back to the seller’s site. The blogger is awarded for his or her influence spreading the word about the value of the product, helping to improve the seller’s sales.
Giving away a free informational product such as an e-book, an email series or a mini-course is a popular tactic many affiliate marketers use. Usually, your readers will have to provide their email addresses to receive the product from you. You can then use this to sell to them via email marketing. Additionally, an informational product can generate interest in the actual product you're trying to sell. If your product is popular enough and brings enough traffic to your site, you could also monetize the traffic in other ways, such as AdSense.
There is serious competition in the affiliate marketing sphere. You’ll want to make sure you stay on top of any new trends to ensure you remain competitive. Additionally, you’ll likely be able to benefit from at least a few of the new marketing techniques that are constantly being created. Be sure you’re keeping up to date on all these new strategies to guarantee that your conversion rates, and therefore revenue, will be as high as possible.
Visit the Amazon Affiliate program’s website to create an account. Visit http://affiliate-program.amazon.com and click “join now for free” in the top right corner of the screen. Sign into your existing Amazon account if you are already an Amazon customer by entering your email address and password. Click “sign in using our secure server” after you’ve finished.
One great way to get ideas for related products to promote is to look at the stats/reports that Amazon gives you to see which products readers are buying. After a while you’ll start to notice that they’re not only buying the products you directly promote but other products as well. Some will be completely irrelevant to your niche – but many times trends will emerge that could signal other products that it might be worth promoting.
To those on the outside, affiliate marketing can seem like a black box. It’s inner workings are mysterious to most marketers and in many companies it’s not treated with the same seriousness as other channels. Some marketers, only familiar with the bad reputation acquired by some industry players in the 2000s, deride it as a source of spam and little more.
Cost per mille requires only that the publisher make the advertising available on his or her website and display it to the page visitors in order to receive a commission. Pay per click requires one additional step in the conversion process to generate revenue for the publisher: A visitor must not only be made aware of the advertisement but must also click on the advertisement to visit the advertiser's website.
The other type of Amazon affiliate link I use is when I’m mentioning a product in passing and/or a new product is announced. For example, when Nikon announced the Nikon D300s we immediately posted about the news because it was a notable and anticipated camera announcement. The camera was not yet available in stores and we were not able to get a review sample yet – but it was available for Pre-Order on Amazon so we linked to it.
Great post , I do read a lot of the Nichehacks articles and this one is so true. At the moment I am in a niche I'm passionate about and yes although I am primarily using Amazon to monetize my site, I will be branching out to use other methods very soon. It frightens me to think the plug can be pulled at any time! I intent to use other affiliate programs as well as Amazon, maybe Google Adsense, I'm not sure yet, some digital products and also to build an email list.
Understand that being an affiliate is not ‘selling out.’ By promoting other companies’ products, you’re nothing but a pawn in their marketing schemes, right? While some people assume this, it really isn’t true. In fact, a key characteristic of most successful affiliates is that they provide honest and insightful content to go along with their links. Since you choose what to promote, there’s no need to bend the truth or connect your name to poor-quality products.
“When we came to Brick Marketing initially, we had a small subset of challenges we didn’t have the bandwidth to tackle in house. Our idea was simply to send out the work and be done with it. A one-shot deal. What we found mid way into the first project, was that Nick Stamoulis and Brick Marketing had a depth of understanding and approach to solving our Search Engine Marketing problems that we had not considered; solutions that dramatically improved our search engine ranking position on terms and improved the overall size of our index listing (by more than 25% in the first two months). In short order we expanded our horizons and enlisted his talents to take on refining and improving ROI on our rather expensive Pay Per Click campaigns, as well as having him consult on microsite projects and blogs. Nick Stamoulis of Brick Marketing helped us understand what works and why, and helping us maintain our dominant position in the SERPs, despite the markets constant resetting and ever-changing drama. I could not have gotten through this year without Brick Marketing’s assistance and advice. I couldn’t give a stronger recommendation; they are simply great!”
Obviously, around Christmas period, people tend to buy more, therefore, post recommended products before this period to take advantage of sales that will go on on Amazon affiliate marketing. It is better to start creating a seasonal schedule for your blog posts early enough. There are several holidays, so you can plan ahead of them to make more sales and earn your commission.
The Amazon Associates program allows you to generate revenue by placing links to Amazon products on your personal website. Each time someone purchases a product by clicking on a link from your website, Amazon will give you a small commission. With a few quick tips, you can easily apply to become an Amazon Associate so that you can start generating revenue from your personal website.
I have a question: while searching for the niche, and I think I found one that is pretty good, the search on google (for “high end …….”) didn’t revile any brands. Now, I believe it’s possible that there are not many brands for this niche, but checking it little further, I found that there are some, but it was difficult finding it on amazon and even if I did find the products, they didn’t have many reviews, if there were any.
Hey Cliff, building a successful, informative blog is a whole (massive) topic to tackle in itself 🙂 My tips here are more meant for beginner/intermediate bloggers who are seeking to monetize their existing blogs through affiliate marketing. if you’re looking for blogging advice though, there’s plenty on the Blogging section of my site here: https://happytowander.com/category/blogging/ Hope that helps!
Let's look at the affiliate program of a fictional company called Daisy's Emporium. Daisy's Emporium sells all kinds of things online for a very reasonable price. Everybody knows about this store, and almost everybody has made a purchase online through this store. It's a trusted store. On its website, Daisy's Emporium mentions its affiliate marketing program and how it pays each affiliate 10 percent of each sale they make. That's a pretty good percentage, especially since most customers of Daisy's Emporium make a purchase of at least $100. A 10 percent commission from a $100 order is $10. If you spend one hour working on your affiliate marketing and make five sales, then you could potentially earn $50.
Knowing this, many affiliates using the Amazon Associates affiliate program simply use the sales of cheaper items as a way to boost their commissions on the larger items they promote. You won’t be able to sell nearly the number of high end digital cameras as you can e-books, so the e-books simply help to raise your commission percentage when you do happen to sell a $1,000 camera.
Some merchants will create a specific and custom landing page for an affiliate to send referrals to that contains both the merchant's branding and the referring affiliate's branding. Example – a merchant might create a page on the merchant's website that shows a lead form that contains both the merchant's logo and the specific affiliate's logo on the page. This is referred to as Co-branding. Many times merchants limit Co-Branding opportunities to only being available to Super Affiliates.
This site holds no stock whatsoever. They are just promoting amazon products by ranking high for keyword terms around scooters “best pro scooter” “best scooters for kids”. People are searching for these terms in their thousands every month. They click on his amazon links, purchase products on amazon and then the owner of myproscooter.com will get commission on the whole basket.
When beginning your affiliate marketing career, you’ll want to cultivate an audience that has very specific interests. This allows you to tailor your affiliate campaigns to that niche, increasing the likelihood that you’ll convert. By establishing yourself as an expert in one area instead of promoting a large array of products, you’ll be able to market to the people most likely to buy the product.
A metric used to show the number of times your affiliate link has generated a predefined conversion compared to the number of times the link has been viewed displayed as a percentage. To find your conversion rate take the amount of sales a link has generated and divide it by the number of impressions the link received and multiple the result by 100 to get your conversion rate percentage. Example – if your link was viewed 100 times and generated 2 sales, then you would take 2 (sales) and divide if by 100 (impressions) to get .02 (result) and multiply that by 100 to get a conversion rate of 2%.
Setting up a free Cloudflare account is a must for any website. It’ll add a performance boost and security with almost 0 effort. One tweak I recommend in Cloudflare is turning your wp-content/uploads directory into a fully cached directory using page rules. This means Cloudflare will serve all images from cache acting as a free CDN plus it's very simple to set up. Once you have the budget you can spring for the $20/m Cloudflare account which will automatically compress your images on the fly.
Great article! I need to go back to your post many more times for it to properly go in and for me to understand. Sorry if my question is a strange one. I am quite new to the whole concept of amazon affiliate marketing. When we are advertising their products, do we spend any money ourselves? Or we are just middle wares advertising their product? In what case, we have to have inventory? Can we sell products in Amazon?
In regards to affiliate marketing, click fraud most often refers to generating “fake” clicks to a merchant program that is based on a PPC compensation method. The fake clicks (which can be generated in a manual or automated fashion) have no chance of converting for the merchant since the traffic clicking the ads have no real interest in the product or service the merchant is selling.
Affiliate marketing overlaps with other Internet marketing methods to some degree, because affiliates often use regular advertising methods. Those methods include organic search engine optimization (SEO), paid search engine marketing (PPC – Pay Per Click), e-mail marketing, content marketing, and (in some sense) display advertising. On the other hand, affiliates sometimes use less orthodox techniques, such as publishing reviews of products or services offered by a partner.