Upselling is a sales technique where the salesperson encourages a more expensive purchase by a customer by persuading them to get an upgraded version of an item or to purchase add-ons. Remember our food processor example? That food processor could probably be best used with a book of recipes, which also can be purchased at the same company’s website.
Alright, I know that was a lot to digest, but if making passive income was easy, don’t you think we’d all be walking around, draped in velvet like the fancy people we truly are? Making money off blogging, passive income no less, is super difficult… and it takes hard work and dedication. With these basics out of the way, it is my genuine hope that you now feel (somewhat) less confused and more motivated than ever to tackle this beast. If you haven’t run away to the woods yet, you might be wondering, “ugh crap what do I do now?”
I personally prefer to do it that way--you can create a more convincing review that's more likely to make sales. It's not always possible or practical, though; for example, would you break up with your significant other just to test a product for getting your ex back? ;-) In cases like that, or if the product is expensive, it's usually best just to use the vendor's affiliate resources instead.
If instant gratification is your thing, affiliate marketing will make you want to run into a wall. Even after you surpass the threshold needed to “cash out”, there’s usually a waiting period before your commission is confirmed/approved, simply because they allow time for people to return goods if needed. So yes, affiliate marketing is by no means a fast track to cash.
It doesn’t let the link influence its decision of whether to include or omit anything it deems worthy of inclusion, as to do so would damage its trust rating. There’s a lot you can learn from taking this stance. Remember, your site should be built with your visitors in mind, not profit. Take care of your visitors and the profits will take care of themselves!
And remember, whether you decide to use paid advertising or a free blog to promote Amazon products through the Amazon Associates affiliate program, there will be a learning curve involved. Don’t expect success right away. But if you stick with it, you’ll find the exact formula that works for you and your target audience. After that, it’s like a cash machine pumping money into your bank account 24/7/365. So have fun and enjoy the process!!
But more than just that, 75 percent of shoppers shop on Amazon most of the time. And Amazon has awesome conversion rates—the rate at which a customer who visits the site actually purchases something. If you’re talking about Prime customers, as many as 74 percent of them convert. That’s compared to an average of less than 10 percent for most retail sites!
Set reasonable expectations for earnings. You've only invested $20. You're going to make 5 percent on most products. That means that you need to sell $400 worth of stuff to make back your investment. You get credit for purchases customers make while at Amazon besides just the product you linked to, so it's not as hard as it may sound. It won't make you rich, but it's not hard to be profitable, and the income builds over time.
Let's look at the affiliate program of a fictional company called Daisy's Emporium. Daisy's Emporium sells all kinds of things online for a very reasonable price. Everybody knows about this store, and almost everybody has made a purchase online through this store. It's a trusted store. On its website, Daisy's Emporium mentions its affiliate marketing program and how it pays each affiliate 10 percent of each sale they make. That's a pretty good percentage, especially since most customers of Daisy's Emporium make a purchase of at least $100. A 10 percent commission from a $100 order is $10. If you spend one hour working on your affiliate marketing and make five sales, then you could potentially earn $50.
If your domain is your address, hosting is like the actual house within which your site will live. It's your own little slice of the internet — the place where all your website files live. Hosting is very affordable these days, so don't unnecessarily scrimp on costs. Go with a reputable, reliable provider because your affiliate marketing business depends on it.
Once you are done writing your review, the next thing is to post it live by clicking on your blog posting the link (on WordPress you will see it as the Press It! Icon). You will see two pieces of link code on the posting form if it is WordPress you are using. The first one ends with “Associates Build-A-Link>”. Delete all through that point. The other part is a link to the product having your Amazon Associate built in. So, go ahead and write your product review, select the most appropriate categories for it then click on Publish.
Perhaps most importantly, though, successful affiliate marketing on Amazon is built on the same foundational principle that all affiliate marketing, and all online marketing and business, is based: trust. In the end, Amazon is another tool that helps you help your audience and build their trust further, by promoting products that will help them achieve their goals.
“I have formed an invaluable marketing partnership with Brick Marketing. Nick Stamoulis and the rest of the Brick Marketing team are professional, timely, thorough and take time to, not only succeed at the tasks, but also educate myself and my team on the strategies in the process. Since my first encounter working with Brick, I’ve changed organizations and have taken them along with me…they are that good! In my experience in working with many outside agencies who over-promise and under-communicate, I can truly state that Brick Marketing is levels above all others and vested in our relationship. They are not just an SEO consultant, but an integral part of my team. I highly recommend Brick Marketing for any company looking to significantly increase search engine competitiveness and internet presence.”
It seems nowadays many bloggers are obsessed with this monetization stream, clamouring to find out how they, too, can make money off blogging through affiliate sales. This popularity has led to one very negative consequence: information overload, and not enough answers. After a few email exchanges, I realized some newbies were petrified of asking basic questions… in fear of sounding dumb.
Don’t put all your eggs in one basket. If you only promote one merchant’s products, you are stuck with their commissions, their landing pages, and ultimately, their conversion rates. It is important to work with many different merchants in your niche and promote a wide range of products. This affiliate marketing strategy will diversify the amount of commissions you make and create a steady stream of revenue when building an affiliate website.
Curious on affiliate marketing and how can it help build your business? We used to be surprised when the first question from a lot of our future clients is “what is affiliate marketing?” but not anymore. This is something we’re often asked by clients who are familiar with the term but don’t know exactly what it means. Perhaps you’ve heard it suggested as an effective marketing channel but aren’t quite sure what it is. Or you understand the concept of an affiliate marketing program but want to learn more about how it works.
But beyond these specific points, promoting affiliate products on Amazon really involves the same ground rules that apply to affiliate marketing in any form or on any other site or network. That is, know the products you’re promoting, be honest in how you represent those products, and give people enough information to make an informed decision about the product.
Although affiliate marketing is an incredibly effective online strategy, many businesses have yet to take full advantage. This presents a huge opportunity for you to gain an extra edge over the competition, but you’ll need to move quickly. As we saw in the statistics above, more and more companies are engaging with affiliate marketing to drive revenue. If you don’t incorporate an affiliate program into your marketing strategy, then you’re likely to be missing out on sales.
I insist my writers actually read the books, test the cameras and use the software products they are reviewing. I encourage them to be as genuine and unbiased as possible, to point out both the pros and cons of the product. While there’s some temptation to hype up a product and only talk about its positive points, a real review will help your reader relationship over the long haul and I find actually helps promote sales.
The fact that they sell anything means anyone can make money with affiliate marketing. You can make money selling to people who are into teapots, doll collecting or expensive watches. There are so many products to promote, the possibilities are endless here. The second important reason to sell with Amazon when you’re a beginner is that Amazon is a trusted brand; it’s a brand that is known worldwide. Just about any American has ordered one thing or another through Amazon by now. The fact that it’s a known and trusted brand is important if you’re looking to learn and not worry if you will get screwed over. Amazon’s terms for sale are really good, too. If you send someone to Amazon and they purchase a product right away, you’ll get paid the commission. If the customer doesn’t buy right away, you will have 24 hours to make money off a sale. And, if a customer adds the product to their cart, they have 30 days to purchase it for you to make a commission off the sale. Once again, that’s fantastic.
If you're not technically inclined at all, register your domain wherever you set up your hosting. Otherwise, you can save a few dollars by choosing a lower-cost provider. This is not a big deal for one or two sites, but it can be for 10 or 20. GoDaddy is a good option because it offers great domain management tools and at a low cost annually. One of the least expensive and reputable in the market is 1&1. Prices start at the low end of the spectrum for the first year with increases, sometimes significant for each subsequent year, depending on what plan you choose.
One of the challenges I came up against when writing about cameras regularly was that while a certain percentage of my readers were actively shopping for a new camera, many readers already owned one. In fact, writing a ‘photography tips’ blog means you attract more people wanting to learn how to use a camera that they already own, rather than buying a new one.
I just LOVE your writing style, Christina! I recently purchased the Making Sense of Affiliate Marketing course, but have yet to really dig in. I had NO idea all of those crazy complications with Amazon! I’ve already been rejected once 😛 But luckily, though my ego was bruised, I pressed on and am now on round 2 (with no success so far..lol) Hopefully with this post and the course I will make something in the next 90 days!
In 1994, Tobin launched a beta version of PC Flowers & Gifts on the Internet in cooperation with IBM, who owned half of Prodigy. By 1995 PC Flowers & Gifts had launched a commercial version of the website and had 2,600 affiliate marketing partners on the World Wide Web. Tobin applied for a patent on tracking and affiliate marketing on January 22, 1996, and was issued U.S. Patent number 6,141,666 on Oct 31, 2000. Tobin also received Japanese Patent number 4021941 on Oct 5, 2007, and U.S. Patent number 7,505,913 on Mar 17, 2009, for affiliate marketing and tracking. In July 1998 PC Flowers and Gifts merged with Fingerhut and Federated Department Stores.